Xi’an has emerged as a trendy city in the digital age, captivating online audiences since late 2018. Alongside internet sensations like the “Seaweed Dance” and “Peppa Pig,” Xi’an has become a significant presence on platforms like Douyin, also known as TikTok. The viral song “Song of Xi’an People” gained immense popularity, and the city’s unique tradition of “smashing bowl wine” has captured the attention of many online.
With the release of several television dramas highlighting Xi’an’s rich cultural heritage and the grandeur of the Tang Dynasty, the city’s historical themes have resonated deeply with viewers. According to Douyin’s 2018 city image video playback data, Xi’an surpassed major cities like Wuhan, Chengdu, and even Beijing and Shanghai, becoming the second most popular city in China. Data from Ctrip revealed that during the peak travel search period in early July, ticket searches for flights to Xi’an surged by over 200% compared to the previous year. Furthermore, Xi’an Museum, featuring replicas of the famed Terracotta Warriors and Tang Dynasty artifacts, saw a 23.29% increase in visits in just one week.
So, what makes Xi’an a “celebrity” city? The answer lies in its inherent charm and historical significance. Nestled beside the Weihe River to the north and the Qinling Mountains to the south, Xi’an was once the starting point of the ancient Silk Road. Throughout its history, more than ten dynasties established their capitals here, making it a hub of cultural exchange and economic activity.
Looking back to the prosperous Tang Dynasty, Xi’an (then known as Chang’an) was the world’s first metropolis to boast a population exceeding one million. The city’s cosmopolitan nature, characterized by openness and inclusivity, attracted people from various cultures and backgrounds. This rich tapestry of history is still evident today, with ancient relics, stunning architecture, and vibrant local customs that continue to flourish.
Visitors to Xi’an can experience a blend of the old and the new, from the awe-inspiring Terracotta Army to bustling markets filled with local delicacies. The city’s lively atmosphere, punctuated by contemporary art and culture, ensures that both locals and tourists alike find something engaging and unique.
In every corner of Xi’an, the echoes of its past harmonize with the vibrant pulse of modern life, creating a captivating environment that both honors its history and embraces the future. As Xi’an continues to thrive in the digital age, it remains a testament to the enduring allure of its rich heritage and cultural significance.